This company is a high growth, high margin firm in the Vitamins and Supplements sector. The company offers proprietary, branded lines of Dietary Supplements, Testosterone Boosters, Weight Loss Aids, Probiotics, and more. The company operates on a 5 STAR AMAZON account and is expected to surpass $6,000,000 in sales for 2015, with an 80% average Gross Margin. The company was launched in 2013, and it’s growing at a rate of 25% month-to-month. The key sales channel is Amazon.com, with the Owner having already designed a website, which would allow an immediate scale opportunity via an eCommerce Storefront.
The company primarily focuses on producing and distributing high-quality, proprietary Vitamins and Supplements through Amazon.com, with an average Gross Margin of 80%. The company’s operations are very lean, and all products are Fulfilled By Amazon, which keeps overhead down and allows the business to scale at will.
All products are Fulfilled By Amazon, which keeps the overhead costs low.
MARKETING AND KEY METRICS
The company has achieved its success primarily through Amazon.com’s platform, with 99% of sales going through that channel. The Owner already designed a website, which has the potential for an immediate scale opportunity via an eCommerce storefront. There are opportunities for scaling into other marketplaces and adding a wholesale arm to increase the company’s sales.
The primary sales channel is Amazon.com, but the Owner already designed a website, which has the potential for an immediate scale opportunity via an eCommerce storefront. Scaling into other marketplaces and adding a wholesale arm to the company are also available opportunities for increasing sales in the short term.
The company operates on a 5 STAR AMAZON account, with over 4,000 ratings in the last 12 months alone. With a month-to-month growth rate of 25%, it’s expected to surpass $6,000,000 in sales in 2015, which would put earnings over $3,000,000. The company has an 80% average Gross Margin, low overhead costs, and can scale at will.
The company targets customers interested in Dietary Supplements, Testosterone Boosters, Weight Loss Aids, Probiotics, and more. The company’s primary customer base is Amazon.com’s customers.
BUSINESS MODEL & RESOURCES NEEDED
The company has three employees, and the company’s Founder continues to break records each month but would like to exit the business before it gets too big in order to focus more on his family and begin an early retirement.
The Vitamins and Supplements sector is a rapidly growing industry worldwide. The industry is highly competitive, but it’s expected to grow, driven by technology advancements and changes to lifestyle, nutrition, and demographics. The industry is expected to exceed $278 billion by 2024. Examples of companies in this industry include Herbalife, GNC Holdings, Nestlé, Suntory Holdings, and Amway.
OPPORTUNITIES TO SCALE
This is an amazing opportunity for Private Equity Groups, Investor Groups, or Enterprises to either expand their Vitamins and Supplements product line or to get in on the ground floor of a rapid-growth Internet Company. There are opportunities for scaling into other marketplaces and adding a wholesale arm to the company to increase sales in the short term.
Asking Price: $7,200,000
Gross Income: $2,928,893
Cash Flow: $1,839,322
Year Established: 2013