home improvement

Transformative Home Improvement Ecommerce Retailer Leveraging Proprietary Technology

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This Home Improvement eCommerce Retailer is focused on providing high-volume destination and consumable products for the home improvement consumer. With a robust technology platform and strategic vendors for drop shipping, the company offers a comprehensive SKU lineup and a highly polished website. The company sells Direct to Consumer as well as on Amazon, Jet, Wal-Mart, and other channels.

OPERATIONS

The company’s operations are supported by a proprietary technology platform that allows for easy SKU management and continuous price optimization to maximize sales revenue and profit. The company has recently invested in marketing expertise to further enhance its processes and drive repeatable and transferable marketing strategies.

The company operates primarily as a drop-ship retailer, relying on strategic vendors to fulfill orders. The company also engages in opportunistic buys to support high-margin add-ons and cross-sells.

MARKETING AND KEY METRICS

The company has engaged one of the top digital agencies in the US to enhance its marketing processes and foster customer loyalty. This investment in marketing expertise adds value and usability for new ownership.

The company sells its products through various channels, including its own website, Amazon, Jet, and Wal-Mart. With its scalable technology platform and marketing expertise, the company has significant growth potential in expanding its sales channels and reaching new customers.

Key metrics for this business include revenue, profit, and velocity of sales. The company aims to manage up to 1,000,000 SKUs and achieve $30 million USD in revenue.

The company’s customer base consists of home improvement consumers seeking high-volume destination and consumable products. The company targets both individual consumers and businesses in the home improvement industry.

BUSINESS MODEL & RESOURCES NEEDED

The company currently has 5 employees. The sellers are willing to support the technology going forward or provide training as needed.

THE INDUSTRY

The home improvement industry is a rapidly growing market with high demand for products and services related to home renovation and improvement. Examples of companies in this industry include Home Depot and Lowe’s. This eCommerce retailer leverages proprietary technology and a robust SKU lineup to tap into this lucrative industry.

OPPORTUNITIES TO SCALE

This eCommerce retailer offers huge scale opportunities for growth, with the potential to manage up to 1,000,000 SKUs and achieve $30 million USD in revenue. Additionally, the company can explore creating a private label brand of hardware using its sales data.

Asking Price: $4,750,000
Gross Income: $13,002,102
Cash Flow: $1,500,003
Year Established: 2013
Employees: 5

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