data storage, management, SaaS, networking

30-Year Tech Company with 60% Repeat Order Rate, 4,000 B2B Clients and $50K AOV

Website Closers presents a 30-year-old tech company specializing in data storage, management, SaaS, networking, and other products and services. With a wide range of customers, from Fortune 500 enterprises to SMB firms, the company has achieved a 60% repeat order rate, indicating a loyal customer base. They have over 4,000 B2B clients and boast an average order value of $50,000.

OPERATIONS

The company provides high-performance storage appliances and networking solutions, with a focus on AI, ML, Edge, and Cloud computing. Their products include NAS storage systems with dual active controllers and high availability design. They offer block and file support with protocols including CIFS, NFS, AFP, iSCSI, and Fiber Channel.

The company maintains a minimal inventory of $30,000 to $50,000 and follows a ‘build to order’ model. Products are received, quality tested, and configured for each customer before being shipped. They work with trusted suppliers and have a rigorous quality testing protocol in place.

MARKETING AND KEY METRICS

The company sells its products under their own brand name, leveraging their strong reputation in the industry. They also have two OEM suppliers and a network of authorized distributors and resellers in the UK, US, and Canada. They offer bulk purchase discounts and extended warranties to incentivize sales.

The company has a strong sales channel with authorized distributors and resellers in the UK, US, and Canada. They have a loyal customer base, with a 60% repeat order rate. Growth opportunities include partnering with MSP and Cloud providers, launching additional product lines, and offering infrastructure as a service.

Key metrics for this company include a 60% repeat order rate, 4,000+ B2B clients, and an average order value of $50,000. They have a strong presence in the storage industry and are known for their high-performance solutions.

The company’s customer base consists of over 4,000 B2B clients across various industries, including Fortune 500 companies. They have a strong presence in the UK, with their brand being used by 55% of the entire UK police force. They have a 60-70% repeat purchase rate and see increasing demand from private cloud providers.

BUSINESS MODEL & RESOURCES NEEDED

The company currently has 3 employees. The owner is willing to stay involved and help the new owner, offering their expertise and knowledge to ensure the business thrives. With growth opportunities in mind, additional technical engineers could be brought onboard to support expansion.

THE INDUSTRY

This company operates in the technology industry, specifically focusing on data storage, management, SaaS, networking, and other related products and services. They have a wide range of customers from various industries, including education, government, healthcare, video entertainment, and cloud providers. Their products are essential for businesses modernizing and using high technology.

OPPORTUNITIES TO SCALE

There are several scale opportunities for this company. They can expand their offerings by launching additional product lines and selling other brands as bundled solutions. Partnering with MSP and Cloud providers can also lead to significant growth. The ‘Prosumer’ market is another promising area to explore. Additional capital can be used for advertising, product development, and expanding the technical team.

Asking Price: $4,568,000
Gross Income: $2,784,412
Cash Flow: $999,594
Year Established: 1994
Employees: 3

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