Beauty Skincare Ecommerce Brand with Big Social Media Following

This eCommerce retailer specializes in skincare and beauty products that are made in America. The brand holds a Registered Trademark and a Patent Pending Formula that sets it apart from its competition. It has over 100,000 monthly visitors on its well-established DTC website, with an average order value of $65. Their massive social media presence, including over 123,000 Facebook followers and 36,000 Instagram subscribers, has established the brand as a leader in a highly social media driven space.

OPERATIONS

The beauty brand operates on a highly automated, FBA hybrid platform, requiring less than 10 hours a week of ownership to oversee services and fulfillment needs. No prior knowledge in the skincare niche is necessary to operate the platform. They have an opt-in email database in excess of 40,000 records that can be leveraged for further growth.

The brand has excellent supplier relationships that ensure quality product sourcing and favorable payment terms.

MARKETING AND KEY METRICS

The brand’s highly effective digital marketing strategy includes social media influencers, affiliate promoters, retargeting, and paid marketing campaigns, which can be scaled up to increase sales. They have already set foot on Amazon, which can double or triple sales in the skincare industry.

The beauty brand has established itself on social media and Amazon. Adding more social media influencers, affiliate promoters, retargeting, and recommender programs can help expand sales channels and accelerate growth.

The beauty brand sees over 100,000 monthly visitors on its DTC website, has an average order value of $65 per order, and has over 123,000 Facebook followers and 36,000 Instagram subscribers. Their opt-in email database has over 40,000 records.

The beauty brand has a following of over 100,000 monthly visitors on its DTC website, over 123,000 Facebook followers and 36,000 Instagram subscribers.

BUSINESS MODEL & RESOURCES NEEDED

The eCommerce brand has only one employee. However, it is a nearly turn-key opportunity that can be operated from anywhere in the world by people of all skill levels.

THE INDUSTRY

The beauty and skincare industry is growing rapidly with the skincare market expected to be worth $180 billion by 2024. Major players include companies like Estée Lauder, L’Oreal, and Procter & Gamble.

OPPORTUNITIES TO SCALE

The beauty brand has set the stage for continued scale by creating customer retention and referral programs. They can also introduce more paid marketing campaigns, add more social media influencers, and affiliate promoters. Expansion into other territories can also help increase sales.

Asking Price: $1,450,000
Gross Income: $1,673,248
Cash Flow: $449,148
Year Established: 2016
Employees: 1

• About
• Latest Posts

Amanda Stanley

Amanda has been a professional writer since 2010. She writes during the day and reads by night. She has accumulated knowledge by scouring the internet and reading informative books. Concurrently, she developed a passion for educating people through her blogs and web tutorials. She is an earnest believer that knowledge is power.

Latest posts by Amanda Stanley (see all)

• Two Highly Profitable Sports & Fitness Ecommerce Brands For Sale - July 8, 2023
• Branded Ecommerce Company for Baking Goods - July 8, 2023
• Trendy Baby Fashion Retailer Ready to Launch - July 8, 2023