beauty and skin care

Creating Beauty and Skincare Products for Men and Women: A Contract Manufacturing Company

This company is a leading provider in the Beauty & Personal Care space, offering 100% pure, natural, and organic skin, hair, and beard care oils. They sell their products on Amazon.com and Amazon.ca, and have a strong margin advantage due to purchasing ingredients in bulk. With a focus on natural products, brand building, and exceptional customer service, they have gained over 114,000 repeat customers since 2015. The company also operates a contract manufacturing facility and has a direct connection with a well-known U.S. Laboratory for R&D.

OPERATIONS

The company has built a solid foundation for success by opening a contract manufacturing facility. This allows for supply consistency, short lead times, and the ability to launch and test new products at low cost and quickly. Additionally, their products have received over 15,000 reviews on Amazon, establishing their brands as market leaders. They hold 6 of Amazon’s top 50 sellers in the Facial Oils category.

The company’s contract manufacturing facility provides supply consistency, short lead times, and low-cost product testing. This gives them a competitive advantage in the industry, as few others can replicate this capability.

MARKETING AND KEY METRICS

With exceptional branding, leading edge products, and a lineup of fast-moving SKUs, this company has reached every corner of its market. Their reputation on Amazon has accelerated their growth, making them a top choice for customers. A new owner will have the opportunity to further fuel the fire and drive even more growth.

The company primarily sells its products through the Amazon platform, utilizing their Fulfilled by Amazon (FBA) service. This sales channel has been instrumental in their success, and there is potential for further growth by expanding to other online marketplaces and establishing partnerships with retailers.

Key metrics for this company include sales volume, repeat customer rate, customer acquisition cost, and average order value. These metrics are closely monitored to measure the company’s overall performance and success.

The company has a loyal customer base of over 114,000 repeat customers who have purchased their products since 2015. They have established themselves as a trusted brand in the beauty and skincare industry.

BUSINESS MODEL & RESOURCES NEEDED

The company has a team of 23 employees who handle all back-end operations and logistics. They are committed to world-class customer service and ensuring the successful operation of the business.

THE INDUSTRY

The beauty and skincare industry is a highly competitive and fast-growing market. Consumers are increasingly interested in natural and organic products, making this company’s offerings highly desirable. With the rise of e-commerce platforms like Amazon, selling beauty and skincare products online has become a lucrative business opportunity. Examples of successful companies in this industry include Glossier, Sephora, and The Ordinary.

OPPORTUNITIES TO SCALE

There are several scale opportunities for this company. They can expand their product offerings, enter new markets, and increase their presence on other e-commerce platforms. Additionally, they can invest in marketing and advertising to drive customer acquisition and growth. Acquiring smaller beauty and skincare brands or partnering with influencers can also help expand their reach.

Asking Price: $14,750,000
Gross Income: $9,088,208
Cash Flow: $3,272,670
Year Established: 2013
Employees: 23

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