jar of nutritional supplements

Multi-Brand Nutraceutical Ecommerce Company with Multiple Supplement Brands

This opportunity and its multiple brands of Nutritional Supplements is a rare chance to acquire an Inc500 eCommerce Company in the Nutraceuticals space. The company has excelled in every eCommerce metric available, and with its expanding product lines, it has the potential to grow beyond its current state.

OPERATIONS

The company is excelling on the Amazon platform, utilizing the Fulfilled by Amazon (FBA) logistics channel. It holds a large number of Amazon’s Choice Tags for related keywords and has generated over 17,000 reviews. It also benefits from the Subscribe & Save platform for recurring revenue.

The company utilizes the Fulfilled by Amazon (FBA) logistics channel, allowing for efficient storage, packaging, and delivery of its products. This ensures a seamless supply chain and timely delivery to customers.

MARKETING AND KEY METRICS

The company has minimal advertising costs as it leverages the strong presence it has established on the Amazon platform. It utilizes strategies such as Amazon’s Choice Tags, customer reviews, and the Subscribe & Save program to drive sales and customer loyalty.

The company primarily sells its products through the Amazon platform. It has experienced strong growth due to the popularity of its brands and the success of the Subscribe & Save program. With the launch of new proprietary products, the company expects to further expand its sales channels.

The key metrics for this company include sales revenue, customer reviews and ratings, recurring revenue through the Subscribe & Save platform, and Amazon’s Choice Tags for related keywords.

The company’s customer base consists of individuals looking for high-quality nutritional supplements and wellness products. These customers are health-conscious and value natural and effective solutions for their wellness needs. They appreciate the convenience of online shopping and the transparency in product quality and customer reviews provided by the Amazon platform.

BUSINESS MODEL & RESOURCES NEEDED

As a primarily eCommerce business, the company has minimal human resource needs. The founder handles most of the business operations and is supported by a small team to manage customer inquiries and logistics.

THE INDUSTRY

The nutraceutical industry is a rapidly growing sector that focuses on products combining nutrients and pharmaceutical ingredients. This industry encompasses dietary supplements, functional foods, and beverages that provide health benefits. Examples of nutraceutical brands include GNC, Nature’s Bounty, and Now Foods. The increasing interest in health and wellness has driven the growth of this industry, with consumers seeking natural alternatives to traditional medicine.

OPPORTUNITIES TO SCALE

There are several scale opportunities for this eCommerce business. First, expanding the product line with new proprietary products will attract a larger customer base. Second, increasing marketing efforts through targeted advertising campaigns can drive more sales. Lastly, exploring partnerships with other eCommerce platforms can diversify the sales channels and reach new customers.

Asking Price: $14,900,000
Gross Income: $8,316,953
Cash Flow: $3,710,444
Year Established: 2013
Employees: 1

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