Pet Product Leader: 200% Year-Over-Year Growth on Amazon
A fully branded, #1 Best-Selling Amazon and eCommerce retailer in the pet retail and goods segment. It features a Fulfilled by Amazon (FBA) fulfillment model, valuable trademarked brand, and proprietary product manufacturing. With 200% year-over-year growth, this business is ready for new ownership to step in and continue its profitable trajectory.
OPERATIONS
The company has established a streamlined SKU lineup, secured valuable overseas supplier relationships, and received numerous 5-star reviews on Amazon. It has become the #1 best-selling dog house training bell products on Amazon and in the US market. The business has clean records and offers potential for international expansion and brand recognition.
The company has established valuable overseas supplier relationships, ensuring a steady supply of trademarked proprietary products. Efficient logistics management is crucial in fulfilling orders and maintaining customer satisfaction.
MARKETING AND KEY METRICS
The company has strong brand recognition in the industry and has the potential to develop a wholesale line of products for pet stores. Shifting more mix to the branded website and expanding SKU offerings in both current and other pet verticals are additional marketing strategies that can be implemented.
The company’s primary sales channel is Amazon, which offers significant growth potential through increased product offerings, improved search rankings, and expanded international market reach. Additionally, developing a strong presence on other eCommerce platforms and the company’s branded website can contribute to sales channel growth.
Key metrics for this business include sales revenue, profit margin, customer acquisition cost, customer retention rate, and customer lifetime value. These metrics are crucial in evaluating the business’s performance and growth potential.
The company’s customer base consists of pet owners who are seeking high-quality pet products. These customers value convenience and trust the company’s brand. Building customer loyalty through exceptional product quality and customer service is essential for long-term success.
BUSINESS MODEL & RESOURCES NEEDED
The business currently has one employee managing its day-to-day operations. As the business continues to scale, additional staff may be required to handle customer inquiries, order fulfillment, and marketing activities.
THE INDUSTRY
The pet product sector is a rapidly growing industry, driven by increasing pet ownership and growing demand for high-quality pet products. The company’s success in selling dog house training bell products exemplifies the potential for success in this industry. Other examples of successful companies in the pet product sector include Chewy, Petco, and PetSmart.
OPPORTUNITIES TO SCALE
There are several scale opportunities for this business. One example is expanding the product line and targeting other pet niche markets. Another opportunity is entering the wholesale market by partnering with pet stores. International expansion is also a viable option for further growth.
Asking Price: $1,100,000
Gross Income: $1,145,900
Cash Flow: $268,300
Year Established: 2014
Employees: 1
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